The Casla Podcast
Conversations with interesting people about B2B marketing.
Podcasting since 2024 • 10 episodes
The Casla Podcast
Latest Episodes
Episode 10 | Future of Manufacturing with Pete Osborne, Professor at University of Sheffield AMRC
We’re joined by Pete Osborne, Professor of Advanced Manufacturing at the University of Sheffield AMRC and Director at Innovation Launchpad Network+.Pete has worked at the AMRC for nearly 18 years, having originally come to Sheffield fro...
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40:05
Episode 9 | Neuroinclusion with Liz Goodbrand, ADHD coach & neurodiversity trainer
We’re joined by Liz Goodbrand, certified ADHD and neuro-inclusion coach and founder of The Goodspace, supporting neurodivergent professionals and the organisations they work in.We talk about her pivot from corporate marketing leader to ...
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58:27
Episode 8 | AI in B2B Marketing with Jake Bird, Director at JI Marketing
We're joined by Jake Bird, Director at JI Marketing, a consultancy that bridges the gap between AI innovation and strategic marketing. Jake founded JI Marketing in February 2025, after working in B2B marketing for the best part of a decade....
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1:13:16
Episode 7 | B2B PR with Caroline Voaden, B2B Communications Consultant and Founder at STORY Copywriting
We’re joined by Caroline Voaden, B2B Communications Consultant and Founder at STORY Copywriting.After close to a decade inside corporate PR, advising banks, SaaS companies, governments and the occasional scandal-prone CEO, Caroline reali...
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51:34
Building a growth team, maximising impact as a solo marketer, attribution, and AI, with Dan Mortimer at Nimble Approach
We’re joined by Dan Mortimer, Head of Marketing at Nimble Approach, a technology consultancy headquartered in Sheffield.Early on in his career, Dan ran Norton Creative, a marketing agency formed as part of The Sheffield College, designe...
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1:16:15